Friday 10 February 2012

Fake SEO Experts - Don't Hire One

Frequently, business proprieters get email spam from individuals claiming that they will increase their rankings in the earch engines. Some of the emails have the most ridiculous stuff in them. Promises of a #1 ranking or tons of traffic within days. Can they really live up to their claims after taking your money?

The truth of it though, because business owners crave more traffic and better rankings, these SEO businesses are forming to capitalize on these desires. Some of these so called SEO companies start up with one business name, and then a few months later, after taking money from the unsuspecting, doing a poor job, shut down and then pop up later with a different business name.

SEO is as much an art as it is a science. There are a number of methods that will have your site ranked higher on Google and Bing but you can't just depend on one way, alone. You risk an algorithm change and then your history.

Ian Scott, SEO expert was overheard not long ago pointing out that there are very few legitimate SEO businesses today.Ian has some expertise in the area of providing legitimate SEO services to clients throughout North America since 1997.

It is best to run from anyone that makes ridiculous claims about how fast you will rank #1 in the search engines. Anyone who makes you that kind of guarantee is just looking to take your money and run.

Some SEO companies will promise you page one Google rankings for the most obscure terms. What's the point of being ranked highly for something no one searches on? A fraudulent SEO expert once promised me number one rankings for a crazy keyword phrase about salt water fish in grand prairie.This was to do with a fly fishing site I had. Well, how many fly fishers would be searching that term in the first place? Because it is doubtful that there are any other websites that would even contain that term, it of course would not be difficult to get ranked for it. But what would it matter? What would that get me for the money they wanted to be paid for?

To see really good results that are useful, one must be patient. The work should be done in a comprehensive manner where a number of methods are used. There is no single SEO method that should be relied upon because Google is constantly adjusting the way it provides results. Search engine optimization requires knowledge of many different aspects and if you don't incorporate them all, you could find your site has dropped like a rock in the results pages the next time there's an algorithmic change.

Learn more about Ontario web consulting here

More On SEO

Do metatags matter these days? Yes and no. While they don't do much to help you get better rankings in the search engines, they do have some very important uses. There are so many myths about metatags these days, and if it's a subject that is important to you, you need to get the facts from someone who has been doing SEO successfully for over 15 years - not just theory, but reality.

Ian Scott writes about the description metatag. You should read the article if you are confused by what is important and what is not.

Tuesday 7 February 2012

Dealing With Lightning And Youth Sports

At any given time throughout the world, there are a couple of thousands of lightning storms occuring. Each storm on it's own produces an astounding number of lightning bolts. Every bolt of lightning packs enough energy to keep a 100 watt lighbult lit for more than a quarter of a year. Given how often and how dangerous lightning can be, it is a wonder that more individuals don't suffer injury or death by these potent lightning bolts.

It is during the summer months in North America when most lightning strikes the ground. This is the same time when children are involved in outdoor sports.

In these situations, the adults involved -- the parents, coaches, and officials -- are responsible for ensuring the safety of the child athletes. A lightning policy should be in place and someone at the sports venues needs to be responsible for watching carefully the weather conditions and risks. It is not a good idea to gamble on personal observation of storms that might be brewing. The use of a portable lightning detector at the sports venue can provide superior advance warning and ensuring the safety of those involved.

Officials including convenors, referees and others involved in sports of children should be educated on how to ensure the safety of those attending the games when there is risk of lightning strikes.

If you can see lightning or hear the claps of thunder, it is a good idea to postpone the game and maybe even consider canceling it until another day. The kids you are responsible for are already at risk. Even though there may be no raindrops, the risk of lightning is quite high at your location. Many lightning strike injuries occur as the storm begins as many are just not aware of the risks. Some don't know that lightning strikes might occur fifteen kilometers distant from where the rain is falling.

Louder or more frequent thunder means that the storm is approaching, increasing your risk. When the delay in time between lightning bolt and hearing thunder is less than 30 seconds, your kids should be in a safe place already, or rushing to get there!

Having around weather warning devices including weather radio is important as a credible SkyScan lightning detector. However, do not let this information override good common sense.

Large buildings provide a much safer environment during a storm than smaller ones. Small structures like gazebos and cabanas should be avoided during thunderstorms.

Learn more about the ews pro lightning detector.